GET HOOKED ON
SUMMER FISHING IN SOUTH AUSTRALIA!
FISH & WIN COMPETITION
Join the Fish & Win Competition and rediscover the thrill of fishing while supporting local tackle stores. Whether you’re a seasoned angler or just starting out, this is your chance to reel in some great catches and even greater prizes!
December 13 – January 26
HOW TO ENTER
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Grab Your Free Brag Mat: Visit any participating tackle store in South Australia to pick up your brag mat. Check the entry requirements here.
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Catch Your Fish: Head out to your favourite fishing spot and catch some fish.
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Repeat: Enter as many catches as you like throughout the competition period.
PRIZES UP FOR GRABS
Total Prize Pool: $15,000 of in-store vouchers.
WINNERS:
Grand Angler
1st: ISAAC C
2nd: LEIGH K
3rd: BEN R
Overall Length
JAI B
Most Meritorious
MARLEY S
Saltwater Species:
Whiting – DAN M
Kingfish – ISAAC C
Garfish – JAI B
Bream – LEIGH K
Flathead – FINN J
Salmon – COREY B
Tommy Rough – DANIEL B
Tuna – CHARLIE H
Freshwater Species:
Murray Cod – BEN R
Yellowbelly – LOGAN H
Redfin – LEIGH K
Carp – BEN R
Lucky Draw:
RAEFE K
GARY S
GEORGIA F
AIDEN B
TREVOR H
DYLAN P
JAI B
JONTY S
LILY H
LEIGH K
CAYSEN C
ANDREJ I
Prize Categories:
Saltwater Species:
Whiting (Yellowfin, King George, Sand)
Kingfish
Garfish
Bream
Flathead
Salmon
Tommies
Tuna
Freshwater Species:
Murray Cod (entries open from 1 January 2026 only)
Yellowbelly
Redfin
Carp
ADDITIONAL PRIZE OPPORTUNITIES
- Mystery Category: “Most Meritorious Catch” – awarded at the judges’ discretion for an exceptional or noteworthy catch.
- Weekly Lucky Draw: Randomly selected from entries shared tagging @letsfishaustralia in the photo as well as the #fish&winSA hashtag.
- All Species Challenge: Awarded to the first three anglers to catch all species.
- Overall Length Category: Based on the combined total length of all eligible fish submitted by a participant.
Winner Selection: Entries will be verified through the app with timestamp and basic location capture, plus manual audit for winners.
ENTRY REQUIREMENTS
- Fish are judged on fork length, not weight.
- In the event of a tie, the fish entered first wins.
- Fish must be caught in Australian publicly accessible waters (excluding fish farms, private dams, etc.) from land or boat by hand-held rod and line only.
- Photos must be taken at the time and place of capture, using the official brag mat and fish must be alive in both entry photos.
- Entries of dead or heavily covered in blood fish will be disqualified.
- Participants may submit up to four (4) fish per species per day. This limit aligns with responsible fishing practices and supports sustainable fish populations. Entries exceeding this limit will not be eligible for prize consideration.
To participate, download the campaign app on your iOS or Android device. Submit your catches, track your progress, and stay updated with the leaderboard.
Terms and conditions apply. See full details here.
Participating Stores
FAQs
How do I enter the competition?
Visit a participating tackle retailer to collect your free official Brag Mat. Download the app, create an account, and register for the competition. Once registered, you can start submitting eligible catches during the competition period.
Is entry free?
Yes. The competition is free to enter, and the official Brag Mat is also free to collect from participating retailers.
Who can enter?
Anyone fishing in publicly accessible waters in South Australia can enter, including residents and visitors.
Can kids enter the competition?
- Participants under 18 must have a parent or guardian represent them to claim prizes.
- Participants under 13 must be supervised by a parent or guardian when using the app or participating in the competition.
How do family accounts work?
What fishing methods are allowed?
Only fish caught using a hand-held rod and line are eligible.
How many fish can I enter?
You may submit up to four fish per species per day.
How do I submit a catch?
Open the app, tap the camera icon (first in the menu), upload your photos, and enter the required details such as species, size, and location. All submissions must be made within the competition timeframe.
How do I measure my fish?
What photos do I need to submit?
- A photo of the fish on an approved Brag Mat with the length clearly visible
- A photo of you holding the fish

